Working To Prevent Advertising Violations And Complaints

Numerous state, federal and international laws demand truth in advertising, and violations can result in significant consequences. The Federal Trade Commission (FTC) investigates complaints against advertisers accused of making false statements and will take swift action if a violation is identified.

At the law firm of Eric F. Greenberg, P.C., our attorneys have extensive experience representing clients in a wide variety of alleged advertising violations and complaints.

Evaluation And Review Of Advertising

There have been numerous instances where a review of the advertisement prior to its publication could have prevented the release of false or misleading information. We frequently evaluate advertisements for compliance with FTC guidelines and other laws. We can also review product labeling to ensure consistency between labeling information and the advertisement. In addition, we take the time to explain the regulations that inform our feedback so that you are aware of the requirements for future reference.

Speak With A Lawyer At Eric F. Greenberg, P.C., Today

Contact our office in Chicago, Illinois, to schedule an initial consultation with an attorney. You can reach us by phone at 312-977-4647 or via email for an appointment.

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Our firm is a proud member of the International Network of Boutique Law Firms, a select organization with member law firms throughout the United States and “strategic partners” around the world.

Sustaining The Effort To Update Green Guides

By Eric F. Greenberg, Attorney-at-law

Years ago, when I first read about the concept of “sustainability,” I teased that it was too vague and had too many meanings to too many people to be useful. Today, I am not sure things have improved much.

Of all the various terminology packagers can use when making environment-related claims in labeling or advertising, perhaps the most slippery is “sustainable.” It’s used more and more by marketers, and I don’t think too many marketers are using the term falsely or misleadingly. The problem is that the term’s meaning is still not clearly or consistently understood by consumers.

This does not mean any company that claims its package or product is somehow “sustainable” is making a false or misleading statement. It just means the claim probably requires some explanation so consumers know exactly what the company means.

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